How Can You Make Your Image One That People Want to Associate With?

Business, celebrity,  brands and lifestyle is all ultimately the creation of strong people. Whether individually or as an influencing quorum.

But that influence is not always top down. Arguably these individuals were shaped and moulded, as were their mindsets, on their upward journey.

And that shaping consists of watching and listening. Talking to current influencers,  those who follow and the general trend of markets and lifestyle.

Understanding the dynamics and the triggers which encourage change. What are those causes, their catalysts and the impacts they make.

All effectively borne from behaviours and aspirations. And by harnessing all of the above the trick is then to analyse, recalibrate and make something even better.

To get that message across there's got to be a benefit to the audience  whether perceived or real. The fact is  perception at some point can change if the original basis isn't fulfilled.

However the messaging if strong enough, may buy enough time for the reality plan to be developed and rolled out. A fine line  which makes the difference between bullshit and inspiration!

All of this takes confidence and strength of character. It takes presence and gravitas, meaning the build of support networks as you progress. Ensuring a regular presence on social media and getting your brand ambassadors out there.

Whatever the sphere , whether business or community,  that image will grow as you develop the environments and those within it. Focus too much on yourself and you could lose the support.

Focus on the support and your individual stock rises. But with that , always practise empathy and build with the interests and diversity of all in mind.

Altruism is a gift to recognise and recognises everyone. Never let your development and leadership be anything but building for positive reasons.

Not to create populist ecosystems but a sustainable and inclusive world.